Assessing the link between service innovation and performance in telecommunication industry.
Literature search has revealed that despite the dominance of services in modern economies, and their rapid growth worldwide, there are limited researches in the area of service innovation.
Published at Science Journal of Business and Management Vol 2, No. 1
Published in 2014
Ogunnaike, O.O, Ibidunni, S.A and Adetowubo-King, S.
Ogunnaike Olaleke » Ogunnaike, Olaleke is an intelligent, brillant and dedicated individual. He holds a Ph.D in Marketing with specialization in services. He has more than 16 years of teaching experience in University environment. He has published widely both locally and internationally. view full profile
