An Investigation into the Legal Framework of Marketing InNigeria.

An Investigation into the Legal Framework of Marketing InNigeria.

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The conceptual framework of marketing as well as the laws relating to marketing activities was reviewed. In theinvestigation, issues pertaining to the contractual relationship, obligation as to title, description, fitness forpurpose, condition for merchantable quality, sale by sample, liability in the law of deceit and negligence in thelaw of Tort as well as regulatory bodies set up to guide...
 
Published at Australian Journal of Business and Management Research Vol.1 No.4 [08-23] July-2011.
Published in 2014
 
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OlalekanAsikhia & E.E.Oni-Ojo
IGBINOBA EBEGUKI EDITH » Summary of Profile Dr. Ebe Igbinoba is currently a Senior Lecturer and Head of the Legal Unit, Covenant University. She obtained her Ph.D in Industrial Relation and Human Resource Management (Ind Rel. & HRM) in 2015 from Covenant University. She had earlier obtained LL.M in Law from University of Benin; a B.L from the Nigerian Law School (Abuja) and an L.LB from University of Benin. Ebe... view full profile
IGBINOBA EBEGUKI EDITH
 
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