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AN EMPIRICAL ANALYSIS OF CUSTOMER SATISFACTION WITH MOBILE NETWORK SERVICE FOR COMPETITIVE BUSINESS ADVANTAGE
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AN EMPIRICAL ANALYSIS OF CUSTOMER SATISFACTION WITH MOBILE NETWORK SERVICE FOR COMPETITIVE BUSINESS ADVANTAGE

Positioning for effective competitive advantage requires taking actions informed by the result of business data analysis. Business Intelligence provides the platform with which Information and knowledge is used to improve business operation. This exploratory study examines customer satisfaction as the basis of competitive advantage enjoyed by information network service providers and those...
 
Published at International Journal of Research in Business Management (IMPACT: IJRBM)
Volume Vol. 2,
Issue Issue 3
Pages 25-34
Published in 2014
 
 
visit (http://www.impactjournals.us/journals.php?id=78&jtype=2&page=4 )
 
 
IBUKUN FATUDIMU, ONI RONKE & ROWLAND WORLU
Afolabi Ibukun » Afolabi Ibukun Tolulope holds a B.Sc in Engineering Physics, M.Sc in Computer Science and a Ph.D in Computer Science. Her research interest is in the field of Data Mining, Data Science. She is a Lecturer II in the Department of Computer and Information Sciences, Covenant University, Ota, Nigeria. She enjoys reading and engages in creative arts. She is a member of the Nigerian Computer Society... view full profile
ibk
 
Other publications by this author (view profile)
 
 
A Knowledge Mining Approach for Effective Customer Relationship Management
 
AN EMPIRICAL ANALYSIS OF MOBILE PHONE USERS FOR COMPETITIVE BUSINESS INTELLIGENCE
 
A Framework for e-Commerce Implementation: Nigeria a Case Study
 
Knowledge Discovery in Online Repositories: A Text Mining Approach
 
M-Commerce Implementation in Nigeria: Trends and Issues
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