Styles and peculiarities of the mass media.

Styles and peculiarities of the mass media.

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In this chapter, the media are not just studied in general; rather, they are examined into details with particular emphasis on their usefulness to public relations.
 
Published at In Nigerian encyclopedia of mass communications: Principles and practices (Vol. 2, pp. 299-318). Ibadan: Stirling-Horden Publishers Ltd.
Published in 2010
 
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Amodu, L. O.
AMODU LANRE » Amodu Lanre Olaolu is a communication lecturer whose research interest is public relations. His Master degree is on customer relations and his Ph.D. in community relations and conflict relations. He currently lectures at Covenant University, Nigeria, in the Department of Mass Communication. view full profile
AMODU LANRE
 
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